No. Our business model is based on cost effective, proven methods, which has provided excellent results over print media advertising for the past five years.
We believe that people who live in Ipswich and the western suburbs, or are looking to purchase in these areas, embrace today’s technology. We acknowledge that print media does capture a small percentage of potential buyers, however we believe that the cost far outweighs the benefit, especially when you are asked to pay those hundreds, potentially thousands of dollars out of your own pocket.
To provide you with an example. The current population of Ipswich is approximately 200,000 residents. The Property Guide produced by the Queensland Times on a Saturday prints approximately 10,300 copies each week. This in our view speaks volumes with regards to its value in today’s environment.